AVBoost
The Power of TV Brand Building on YouTube.
TV is the gold standard of brand advertising. AVBoost identifies the channels and content that deliver that "TV" viewing experience.
Our TV-Like Quality Framework
Five Pillars of Quality
We meticulously evaluate thousands of channels against our unique quality criteria to uncover content that delivers a TV-like viewing experience.
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Created for TV
Professionally produced TV content, including shows, films, trailers, and curated clips, created to meet high-quality broadcast and viewing standards
Created by Media
Content professionally produced by reputable media companies. Including magazine or newspaper publishers, radio stations, and digital publishers
Created by Icons
Content professionally produced by influential figures, including podcasts, celebrities, artists, authors, and music creators, recognized for impact.
Created like TV
Content professionally produced for YouTube in TV formats by recognised organisations, brands, teams, sports authorities, and established production houses globally
High Value Creators
High quality, professionally produced channels and shows that have amassed huge, loyal and deeply engaged audiences. Produced in style which is authentic to the creator.
Three Simple Steps
01
Analyse
We meticulously evaluate thousands of channels against our unique quality criteria to uncover content that delivers a TV-like viewing experience.
Proprietary classification engine
2,000+ content categories
TV audience mapping
02
Activate
We curate a walled garden of channels that mean the most to your audience. We then deliver your video creative within this effective branding environment.
6s – 30s creative
High viewability and VTR
Measurable brand uplift
03
Appraise
We understand the importance of brand advertising, so we deliver an in-depth review of your campaign with independent evidence.
Transparent reporting on delivery
Contextual insight
Brand Uplift Studies